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Tech Talks

Sustainable Digital Advertising: Reducing Waste and Carbon

20 min • 25 augusti 2025

Brian O’Kelley, founder of Scope3, joins Tech Talks to reveal the hidden environmental and financial cost of digital advertising and AI. He explains how wasteful ads drive billions in losses and millions of tonnes of CO2, why data centers are such an energy drain, and how cutting digital waste can be both good for business and the planet.

To watch the Tech Flix film this conversation featured in, head to YouTube via this link.


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