Consumer spending on apps hit record $64.9B in first half of 2021, but install growth slowed to 1.7%

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Consumer spending in mobile apps hit a record $64.9 billion during the first half of 2021, according to preliminary data from app store intelligence firm Sensor Tower. This figure represents a 24.8% increase in spending seen across both the App Store and Google Play, compared with the year-ago period. But while industry experts believe the […]

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