Facial recognition startup Kairos acquires Emotion Reader

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Kairos, the face recognition technology used for brand marketing, has announced the acquisition of EmotionReader. EmotionReader is a Limerick, Ireland-based startup that uses algorithms to analyze facial expressions around video content. The startup allows brands and marketers to measure viewers emotional response to video, analyze viewer response via an analytics dashboard, and make different decisions around media spend based on viewer response.

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