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How a headphone site operator built loyalty startup Lantern to solve his own problems; plus, Deel hits $17.3B valuation after raising $300M from big-name VCs

7 min25 december 2025

After struggling to retain customers at his e-commerce site Headphones.com, founder Andrew Lissimore built his own loyalty solution — and it’s now a startup called Lantern. The Shopify-native platform helps brands boost retention through customizable loyalty, referrals, and account management tools.

Also, Deel says it's been profitable for three years and surpassed $1 billion in ARR, including having a month.

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