Episode 406: Episode 21-09 Science tells us how Change People’s Minds ???

On this week’s Tech Nation, Wharton Marketing Professor, Jonah Berger, follow his earlier books, “Contagious” and “Invisible Influence”. His latest is “The Catalyst – How To Change Anyone’s Mind”. Then on BioTech Nation, using viruses to our benefit. That’s the idea from Aspa Therapeutics. Dr. Eric David described Aspa’s approach to deliver essential treatment for the rare genetic condition of Canavan’s Disease.