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TED Talks Daily

Can salad dressing transform capitalism? | Alex Amouyel

13 min23 januari 2025

What if businesses were designed to maximize impact — not just profits? Alex Amouyel, president and CEO of Newman's Own Foundation, details the organization’s commitment to donate all of the profits from the food company it owns — and shows what the “100% for purpose” movement can teach us about doing business, philanthropy and capitalism differently.



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