MBA1543 Must Read: The Ride of a Lifetime by Robert Allen Iger

What can you learn from the big companies? Can any of the philosophies behind mega-companies like Disney help your small business?

Yes.

Robert Allen Iger climbed the ranks of the ultimate corporation, Disney, and ran the show for 15 years. In that time, he learned a few things that can help you — yes, you, the independent entrepreneur.

He also screwed a few things up.

Today, we’re sharing the best quotes and insights from Iger’s book, The Ride of a Lifetime. In running a global behemoth, Iger accomplished a few incredible things, not the least of which was keeping a business of that size grounded in a commitment to customer experience and service.

Tune in, and hear how some business principles remain true, at any scale. Click Play!

The Ride of A Lifetime by Robert Allen Iger

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