Collecting Data for B2B Customer Experience Challenges - with Tom Pettit of Xylem

Today's guest is Tom Pettit, Chief Operations and Supply Chain Officer at Xylem. Xylem is a leading global water technology company committed to solving the world's critical water, wastewater and water-related challenges through technology, innovation and expertise. Tom joins us on today's program to talk about challenges for B2B leaders when it comes to providing their customers with high-quality experiences and what specific metrics can help industry leaders prepare their organizations for use cases in VR training and other generative AI tools. Today's episode is sponsored by Aquant. Learn how brands work with Emerj and other Emerj Media options at emerj.com/ad1.