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The Best 5 Minute Wine Podcast

Senegal to Napa: How a Filmmaker Built a Wine Brand Worth Talking About Pt. 1-5

24 min19 maj 2026
  • Maba Ba — founder of Flying Whale Wine, based in New York; originally from Dakar, Senegal; serial entrepreneur, filmmaker, WNBA enthusiast. 
  • The Flying Whale name is rooted in the Dogon people of West Africa, whose ancient cosmology centered on the Sirius star system — they believed an amphibian being called the Nommo flew to Earth in a whale-like ship to deliver the first humans

Maba grew up in Dakar — a peninsula surrounded by the Atlantic, the westernmost point of Africa — with a lifelong connection to the ocean and whales breaching

His whale philosophy: "They keep trying to get out of the ocean and fall back in — so I gave them wings"

 The wine partnership began in June 2022 at a Miami lunch meeting; by August 2022 he was in Perpignan, south of France, meeting winemaker DJ Rodriguez (flies into Barcelona, drives to meet him)

 Flying Whale Gold (Red) — 2023 vintage Grenache Noir/Syrah blend; inspired by big California Cabs but crafted silkier, rounder, less tannic; meant to be enjoyed slightly chilled or with a meal; soft launched at Aspen Food & Wine, June 2025; fully launched August 2025

 Flying Whale Rosé — Grenache/Syrah; fuller body, dry, strawberry/peach with citrus balance; designed as an "all season" rosé — equally at home by the fireplace or poolside

 Flying Whale White Gold (in development) — a Viognier that drinks like a Chardonnay; floral nose and finish of Viognier + buttery/greasy mouthfeel of Chardonnay; inspiration struck at Miami Vine Expo

 Maba's creative process: ideas come at 4–5am; keeps notebooks everywhere including bedside

 Bottle design philosophy: "striking simplicity" — the medallion/coin aesthetic was designed to feel like a collector's item and a gift

 Writing the tasting notes was harder than the visual design — references the Pascal quote about not having time to write a short letter

 Partnership dynamic: Maba brings a beginner's mind and bigger dreams.

 flyingwhalewine.com

@thebestwinepod

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