Episode 51 - Vibes based publisher - Sam de Boeck and Daniel Lyozov

Time for a one off with the great folks at Oro Interactive who currently is on a real victory lap with 300k units sold of Roadside Research within two weeks(!) and 400k units sold for Super Battle Golf within it's first week! Absolutely bonkers.

But not as bonkers as Shams who is once again away on a mission celebrating Swedish games at the Swedish Game Awards 2026, while Fernando sits down with our guests Sam and Daniel to chat about what it’s actually like running a tiny (but fast!) publishing label. They dive into how it all started, how they decide what feels right, and also, why Oro don’t really care for big pitch decks or drawn-out processes.

Specifically, we look deeper into the topic of moving quickly when something clicks, spotting that one small detail that makes a game stand out, and most importantly - why staying small might be the whole point.

Please follow Sam and Daniel at Oro Interactive here!