When AI is the Hammer, is Everything a Nail?

Right now, every MSP is hearing the same sentence from clients: "We need AI." But when you start to ask questions like “what are you trying to accomplish,” there is no plan, no process, just a mandate. 

Our guest has heard it three times before. Ian Barkin built his career watching this exact cycle repeat, first in Business Process Outsourcing, then in Robotic Process Automation, and now in agentic AI. Same hammer, different decade. Companies are convinced the tool is the answer before they've asked what problem they're actually solving, or done the unglamorous work of documenting the process underneath it.

Ian is the author of All Hands on Tech and founder of magentIQ, and he's going to walk us through the frameworks and methodolgies he's built, for leading clients through the proper steps that produce tangible outcomes.

If you've ever sat across from a client who wants AI yesterday and a roadmap never, this one's for you.