Starting & Growing an Orthodontic Practice (w/Dr. Rael Bernstein) [Ep.38]

Don’t miss this fascinating episode with orthodontist and entrepreneur Dr. Rael Bernstein!  In this interview, we discuss:

·         How Rael expanded his practice from renting one chair in a colleague’s office to owning and operating 11 orthodontic practices!

·         The way Rael is able to maintain a work-life balance with such a busy schedule.

·         What Rael believes are the best marketing strategies to grow and sustain a practice.

·         The importance of starting to diagnose the patient before you even look at the teeth.
·         Why so many docs don’t like performing Phase I treatment.
·         How to make Phase I treatment enjoyable and profitable!
·         How to know when you are approaching burnout and what you can do about it.

·         How Ricketts’ Bioprogressive Technique helped Rael begin to understand the importance of airway in the development and management of malocclusion.

·         The importance of looking at your patient from the outside in, versus focusing on the teeth.

·         The role the orthodontist can play in the management of airway obstruction and why so many orthodontists elect not to embrace the concept of airway management.

·         How Rael transitioned from using traditional “expanders” to using braces and wires to expand the arches of preadolescent patients in the early-mixed dentition.

·         Why he developed the Bernie Tube for Phase I Treatment

·         The tremendous psycho-social benefit of performing arch development and aligning the teeth on preadolescent patients.

LINKS:

-To learn more about how to do archwire expansion in Phase I, go to: https://theorthocoach.com/ce-courses/