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The Ecommerce Toolbox: AI in Retail
NäringslivTeknologi

E-commerce Expert Jesse Hanse: Building an Education-First Brand

18 min•28 augusti 2024
In this episode, Kailin Noivo sits down with Jesse Hanse, the Head of E-commerce at Paula's Choice to discuss:

  • Insights on adopting a composability strategy
  • Why Paula’s Choice values content and education as a core part of its brand identity
  • Why they are re-architecting the website and the thought process behind it
  • The importance of starting where it hurts and solving the issues that are truly impacting the business.
The Ecommerce Toolbox: AI in Retail is handcrafted by our friends over at: fame.so

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