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The Ecommerce Toolbox: AI in Retail
NäringslivTeknologi

E-commerce Expert Michael Affronti of Salesforce: How SFCC Has Evolved to Meet Consumer Demand

25 min•10 juli 2024
In this episode, Kailin Noivo is joined by Michael Affronti, SVP and General Manager of Commerce Cloud at Salesforce, to explore

  • How the strategic vision for Salesforce Commerce Cloud (SFCC) was shaped by the pandemic

  • The expansion of SFCC’s target into the mid-market

  • How SFCC fits into the headless versus composable conversation

  • How AI is intersecting with retail


The Ecommerce Toolbox: AI in Retail is handcrafted by our friends over at: fame.so

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