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The Ecommerce Toolbox: AI in Retail
NäringslivTeknologi

E-commerce Expert Pahul Ahluwalia of Apricot Clothing: How Brands are Shifting to Mobile-First Strategies

25 min•17 april 2024
In this episode, Kailin Noivo is joined by Pahul Ahluwalia, Director of E-commerce at Apricot Clothing, to discuss:

  • How AI is fast-tracking the evolution of e-commerce
  • Why reducing the number of clicks it takes to make a purchase will improve conversion rates
  • How to approach mobile-first strategies
  • Balancing competitive pricing and profitability margins

The Ecommerce Toolbox: AI in Retail is handcrafted by our friends over at: fame.so

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