This week on The Game Business Show:
- Amanda White and Jon Gibson of Iam8bit discuss the 'biggest yet' Summer Game Fest Play Days event, which starts on Saturday.
- Samantha Lester of ICHI Worldwide tells us all about building trailers for events like SGF.
- Our guest host is analyst Piers Harding-Rolls from Ampere, who is sharing with us a whole load of exclusive data around the impact of GTA 6 and the FIFA World Cup
- Plus, Nintendo Switch 2 hits a new UK sales milestone, and reaction to PlayStation's State of Play
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