Chiro Mousetrap Breakdown | Ep 242

Make your offer sounds so sweet like honey, they’ll fall into it. Today, Alex (@AlexHormozi) shares with us a best practice that a chiropractor business did in order to increase their sales by adding simple steps and thinking of creative solutions.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(1:42) - Chiro business doubles leads by changing copy to "scan type"

(2:54) - Position $260 scan as free & simplify payment option

(5:15) - Friend Tim practices 3 nuggets, emphasizes overall value

(6:46) - Layer offers, optimize sales funnel for better results

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