Clare Vivier’s designer handbag brand, Clare V., was direct-to-consumer before anyone was using the term “direct-to-consumer.” Over the past 10 years, Clare V. has expanded its line of handbags and accessories to include apparel. She joined the Glossy Podcast to discuss evolving as a designer-founder over the past 10 years, marketing in a department store versus Instagram, and keeping up with the pace of the industry.
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