Direct-to-consumer footwear brand Margaux, co-founded by Alexa Buckley and Sarah Pierson, wants to fix fit for women’s shoes. By designating three width options for every size – narrow, medium or wide – and offering a made-to-order approach, the brand is going after customers who have struggled to find comfort in standard-sized footwear. Buckley joined the Glossy Podcast to discuss how the DTC brand playbook is changing, what was behind her brand’s a-ha moment and what it means to be a modern heritage brand.
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