Emma Grede (best of)

The Advice That Will Change How You Think About Success

In this episode from 2025, Gwyneth sits down with Emma Grede — founder of Good American, co-founder of Skims, and author of Start With Yourself — to talk about what it really takes to build an empire. Emma opens up about growing up in East London with no money, dropping out of school at 16, and betting on herself when no one else would. They get into why women need to stop being polite about money, what it really takes to lead with intention, and the daily gratitude practice she swears by.

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