The GTMnow Podcast

189: Meaningful Recognition: How to Show Your Employees That You Care

30 min • 30 november 2021

In this episode of the Sales Hacker Podcast, we have Kevin Yip, COO & Co-Founder at Blueboard, an employee recognition company he founded after working 100-hour weeks without appreciation. Join us for a frank conversation about recognizing your employees’ achievements and rewarding them with experiences that matter.

What You’ll Learn 

  1. The rich reward of giving your employees personal experiences
  2. Building a company out of joy
  3. Learning what you’re good at as an entrepreneur
  4. Scaling to offer a community 

Show Agenda and Timestamps 

  1. About Kevin Yip & Blueboard [2:20]
  2. How burnout led to Kevin’s entrepreneurship [5:00]
  3. The surprising things about running a startup [12:25]
  4. How to scale sales & marketing [15:15]
  5. A philosophy for finding and keeping talent [19:00]
  6. Paying it forward [23:00]
  7. Sam’s Corner [26:20]

The GTMnow Podcast
The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.

Visit gtmnow.com for more episodes and other interesting content.

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