GTM 10: How to Sell to the Enterprise with Chris Donato
In this week’s episode, we are joined by Chris Donato who shares his journey: lessons, losses, and wins in the Sales profession. Chris is the CEO of Esellas, a company that helps salespeople sell.
He discusses finding purpose in work, taking big risks in sales, and some lessons in his career. Chris shares stories from his experiences in turning a napkin idea into a $300-million contract, losing an $850-million deal, being instinctive in making business partnerships, being strategic in attempting to make a sale, and so much more.
What You Will Learn:
- How to find purpose and create meaning in your work.
- How and when to take big risks in sales.
- How to transition from mid-market to enterprise.
Highlights:
(0:57) Introduction.
(1:27) Why is there a drop in Gen Z workforce participation?
(4:30) Finding purpose in work.
(9:05) A napkin idea worth $300 million .
(14:50) How to turn a business problem into an opportunity.
(20:45) Does it get easier to take big risks?
(22:44) What would Chris do differently now?
(25:50) Using relationship mapping to your advantage.
(27:55) How to transition from mid-market to enterprise.
(31:40) Lessons from a career in sales.
Guest Speaker Links:
LinkedIn: https://www.linkedin.com/in/cmdonato/
Website: https://www.esellas.com/
Host Speaker Links:
LinkedIn: www.linkedin.com/in/ssbarker/
Newsletter: thegtmnewsletter.substack.com/
The GTMnow Podcast
The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.
Visit gtmnow.com for more episodes and other interesting content.
Senaste avsnitt
En liten tjänst av I'm With Friends. Finns även på engelska.