Episode 311 - Gibson Map Guitar

In the early 1980s, Gibson undertook an ad campaign, the slogan for which was “American made, world played”. It featured a photograph of a guitar cut into the shape of the continental United States. Visibility of that ad increased curiosity about the guitar itself, and Gibson were soon making it available for purchase. It underwent various refinements, changes in appointments, and finishes; it was even re-released a time or two in subsequent years. But it was never really outlived that initial curiosity. Enjoy!

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