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NBC's Olympic Bet on Peacock

20 min•17 februari 2022
When NBCUniversal launched its streaming service, Peacock, in 2020, it had a rocky start. Now it's trying to regain its footing by live-streaming the Winter Olympics, along with new shows and movies. As WSJ's Lillian Rizzo explains, the stakes are high for NBC and its parent company, Comcast, to get it right.

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