Shein Took Over Fast Fashion. Then Came the Backlash.

WSJ's Fashion Director Rory Satran explains how Shein, now valued at $100 billion, used social media to dominate the fast-fashion industry, and why it’s now facing intense criticism from sustainable shoppers.

Further reading:

- Shein’s Rise Was Nearly Overnight. The Backlash Came Just as Fast 

- China’s Fast-Fashion Giant Shein Faces Dozens of Lawsuits Alleging Design Theft 

- How Shein Became the Chinese Apparel Maker American Teens Love 

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