Why Are Korean Beauty Products Packaged in English?

Lauren answers a listener's question about why Korean Beauty products are packaged in English and why new cosmetics laws in the US are causing a buzz in the Kbeauty industry. Plus, K-Beauty brand I'm From has just launched at STYLE STORY and a new reality TV show in Korea is being described as a real life Squid Game! 

Access Full Show Notes: https://stylestory.com.au/blogs/podcast/why-are-korean-beauty-products-packaged-in-english

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Episode Summary Kbeauty News

• The impact of the new cosmetics legislation in the USA on the Korean Beauty industry  

Question of the Week: Why Are Korean Beauty Products Packaged in English? 

New Kbeauty Products at STYLE STORY 

• I'm From Mugwort Essence 
• I'm From Ginseng Serum

 New Kbeauty Reviews at STYLE STORY

• Bubble Tea Steam Cream Review
• Subi Brightening Powder Cleanser Review 

Recommendation of the Week - Physical 100 

• Physical 100 is a Korean reality TV show currently on Netflix

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