Business Pearls From Successful ODs

In this month's business-focused episode, Melanie Denton Dombrowski, OD, MBA, FAAO, shares her first-hand experience on opening a practice cold (00:52), then Jessilin Quint, OD, MBA, MS, provides five tactics to sustain a practice's growth, success, and relevance (9:50). Jason E. Compton, OD, FAAO, follows with some great tips for developing a practice marketing plan (17:42), and Rachael Wruble, OD, FAAO, offers guidance on how to approach three common insurance and reimbursement problems (24:29).