TMT:50 Jim King on Turning BST Hyde Park Into A Blockbuster Event and The Secrets Of Festival Success In 2025

Welcome to The Money Trench! This week we celebrate our 50th episode and Mark is joined by Jim King, CEO of AEG Europe’s Festival Division.

Jim is the driving force behind some of the UK’s biggest live music events, including American Express presents BST Hyde Park, All Points East, and newly launched Lido Festival.

The pair chat backstage at BST Hyde Park to reflect on a career that spans Creamfields, Bestival, RockNess, and building AEG’s festival empire. Jim shares hard-earned insights on festival economics, grassroots venue survival, booking headliners, and keeping UK live music at the top of the global game.

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