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The Next Big Idea
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STORY: How to Tell a Great One (Part 2)

45 min•27 februari 2025

In part two of our conversation with Will Storr about his new book A Story Is a Deal, he reveals the five storytelling techniques you can use to captivate any audience. Plus, he helps us craft the story of the Next Big Idea Club.

1️⃣ Listen to Part 1 here

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