Evan Armstrong on Launching The Leverage and Rethinking Tech Media

In this episode, Samuel Arbesman speaks with Evan Armstrong, the writer behind The Leverage, a newsletter devoted to exploring and explaining the rapid changes in technology markets. Before launching his own publication, Evan was the lead writer at Every, where he helped grow the platform to over 100,000 subscribers.

Samuel and Evan discuss Evan’s path to writing and what it takes to build a new tech publication in today’s evolving media landscape. Evan shares his taxonomy of tech media publications, his thoughts on the nature of newsletters, and the kind of writing he believes the Internet needs more of. Their conversation also ventures further afield—touching on how to rekindle the tech world’s interest in the humanities, T.S. Eliot’s historical sensibility, and a vision of the future rooted in beauty, taste, and curiosity.