Steve Rifkind Part 1

LOUD Records founder Steve Rifkind sits down with Questlove Supreme. He speaks about growing up in the music industry, being around James Brown and Frankie Crocker, plus his time managing New Edition. In Part 1, the veteran record executive also discusses signing Wu-Tang Clan, Twista, and Tha Alkaholiks, as well as his complex relationship with Tupac Shakur

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