Michael Bungay Stanier: Your business advice isn't as good as you think. AI just proved it.

Every leader thinks their advice is more useful than it is. Michael Bungay Stanier has sold nearly two million books arguing exactly that, and he reckons AI has just proved his point.

If you want the full thinking blueprint behind this podcast, grab my book, No Bullshit Strategy: https://www.amazon.co.uk/No-Bullsh-Strategy-Founders-Actually/dp/1803136510

Michael wrote the best-selling coaching book of the last twenty years, and he's not actually a coach. His argument is simple. The instinct to jump in with the answer, what he calls the advice monster, is the thing quietly holding your team back. Your job isn't to have the answers. It's to set the frame and let the people closest to the work find them.

Then AI arrived and sharpened the whole thing. If a machine can hand anyone a competent answer in seconds, what's a leader actually for? Michael's answer is the part that stuck with me: the things a machine can't give you. Connection, context, and the courage to make a call and stand behind it.

If you've ever confused being certain with being clear, this one's for you.