420: Becoming An Expert | The Path Of Reputation - Menno Henselmans
Menno is back on the show and this time we’re talking about something a bit different. We start by exploring Menno's humble beginnings and the unconventional path he took to establish himself as a formidable force in the fitness industry.
Join us as we get an exclusive glimpse into Menno's daily routine and learn about the importance of surrounding oneself with the right team to drive business success. And finally, we peer into the future, both personally and professionally, as Menno reflects on his aspirations and the exciting prospects that lie ahead for him and his business.
Timestamps:
00:00 Intro
02:09 Who is menno & why is he in academia
08:39 How Menno did get into fitness content creation
16:27 What did Menno do before getting into the fitness industry?
18:32 What made Menno interested into Physique Sports
24:03 Physique as a marketing tool
29:53 Credibility and respect in the industry
33:24 Preferred content
40:39 Imposter syndrome, haters and confidence
44:40 Having a content production team
48:38 What does an average day look like
54:25 Ghost writing and outsourcing coaching
58:21 What's coming in the future
https://www.instagram.com/menno.henselmans/
https://www.youtube.com/@menno.henselmans
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