Corporate Citizenship: How to go beyond employee engagement

In today’s episode, we explore the current state of corporate citizenship and why just employee engagement may not be the best way businesses should be supporting non-profits and communities. We discuss the ROI of non-profits in a corporate partnership and non-financial resources companies can use to help their non-profit and cause partners.

Timestamp of our discussion:

0:54 - The State of Corporate Citizenship
6:06 - How companies can engage non-profits in more authentic ways
10:44 - Focusing on outputs vs. outcomes
12:39 - Other ways companies can support their community and/or causes
15:42 - Gaps in companies relationships with non-profits
17:11 - What is the ROI for a non-profit in a corporate partnership
18:55 - Most impactful way a company can help a nonprofit
21:00 - ROI is for nonprofits engaged in corporate partnerships 25:28 - Non-financial resources companies can use to help nonprofits?

Music by
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@iksonmusic