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The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom
NäringslivTeknologi

Rewind: Shopify’s Hana Abaza on sales and marketing

29 min•14 april 2022

In this archive episode, Hana Abaza, Director of Global Marketing at Shopify, explains how to improve collaboration between sales and marketing teams, why you can’t view the marketing funnel as a linear process, the value of marketing operations, and much more.

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