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The WARC Podcast
The WARC Podcast

How brands can leverage a new era of luxury in Asia

41 min10 december 2024

Om avsnittet

WARC's Rica Facundo talks to Prof Sonja Prokopec, Associate Dean for Essec Asia-Pacific at ESSEC Business School, and Zoe Chen, Strategy Director at VIRTUE Worldwide. Discussing the changing codes of Asian affluence.

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