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The WARC Podcast
The WARC Podcast

How marketers and agencies can get started with Generative AI

23 min5 december 2023

Om avsnittet

This week WARC’s Cathy Taylor and Ann Marie Kerwin look at how American marketers are getting started with Gen AI tools. Discussing definitions, benefits and pitfalls, and advice for getting started.

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For 40 years, WARC has been providing the marketing industry with rigorous, unbiased evidence and expert effectiveness guidance. The WARC Podcast publishes a new episode every Tuesday and Thursday.

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The WARC Podcast med WARC finns tillgänglig på flera plattformar. Informationen på denna sida kommer från offentliga podd-flöden.