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The WARC Podcast
The WARC Podcast

The Effective CMO: Canva's Kristine Segrist

26 min14 augusti 2025

Om avsnittet

Canva's journey from startup to global design brand has been nothing short of extraordinary. Canva's Kristine Segrist, Global Head of Consumer Marketing, joins WARC's Anna Hamill to share how its marketing strategy evolved as the company has grown.

For 40 years, WARC has been providing the marketing industry with rigorous, unbiased evidence and expert effectiveness guidance. The WARC Podcast publishes a new episode every Tuesday and Thursday.

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