WARC Talks Creative Effectiveness
Om avsnittet
This week WARC talks creative effectiveness with Shazia Ginai, CEO of Neuro-Insight UK and Todd Sussman, Chief Strategy Officer at FCB New York. Together we explore insights from the 2021 Creative Effectiveness Lions winners, featuring themes from this year’s work to uncover what it takes to be both creative and effective. WARC subscribers can view all winners and the full report here or you can download the sample report.
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For 40 years, WARC has been providing the marketing industry with rigorous, unbiased evidence and expert effectiveness guidance. The WARC Podcast publishes a new episode every Tuesday and Thursday.
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