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The WARC Podcast
The WARC Podcast

Why agency business models are hurting effectiveness

37 min19 mars 2024

Om avsnittet

In this first episode of a two-part series, WARC’s SVP of content David Tiltman talks to Caroline Johnson, co-founder at The Business Model Company. Discussing whether the financial relationship between clients and agencies is actively undermining the creation of effective work.

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For 40 years, WARC has been providing the marketing industry with rigorous, unbiased evidence and expert effectiveness guidance. The WARC Podcast publishes a new episode every Tuesday and Thursday.

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