▻ Who Buys Bordeaux En Primeur

On the eve of the 2024 Bordeaux En Primeur campaign, Sarah Kemp talks to David Thomas of Bordeaux Index, the man responsible for selling millions of pounds of Bordeaux En Primeur worldwide. He discusses who the Bordeaux buyer today is, how and why En Primeur sales have declined dramatically over the last fourteen years.  Listen in to the man who really knows what Bordeaux lovers think,  and what he believes the châteaux need to do to make the 2024 campaign a success.

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