Start / The Yield Doctor with James Deaker / Greg macdonald 2024 ad tech trends

The Yield Doctor with James Deaker

Greg MacDonald 2024 Ad Tech Trends

27 min • 23 april 2024

Greg MacDonald on 2024 Ad Tech trends, including the impact of the 2024 election, the intersection of M&A and Artificial Intelligence, and the challenges to Retail Media Networks from Cookie Deprecation

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