822: How to Build a Booming Bakery Business at an Artisan Market with Zeena Lattouf Joy

Zeena Lattouf Joy is the founder and head baker of Zeena Bakery, a Palestinian American bakery based in NYC. Their ma’amoul, focaccia, and other treats are beloved mainstays of the artisan side of the Fort Greene farmers’ market—and a regular part of Aliza’s weekend routine. Today on the show, Zeena talks about building a bakery that supports farmers in NYC and the Levant, the realities of operating a bakery stand at the market, and her plans for the future. 

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