How Audiomack Boosted Revenue by 30% with Google’s New Next-Gen SDK

Caught up with Sarah (Google AdMob) and Matt (VP of Revenue at Audiomack) while we were out at MAU Vegas to get the unfiltered truth about Google's new GMA Next-Gen SDK 1.00.

Audiomack recently made a massive move by migrating their entire stack over to AdMob. We wanted to see if the reality actually lived up to the hype, or if switching was just a massive headache.

Matt dropped the exact metrics they saw after the switch, including a 30% revenue jump, a 25% reduction in ad latency, and cutting their app crash rates in half in emerging markets.

#GoogleAdMob #MAU2026