TraxNYC Was Paying $50,000 a Month in Interest! | Dual Time Podcast #21

TraxNYC sits down with Roman Sharf and Adrian Taskin on the Dual Time Podcast. Max, the founder of TraxNYC and one of the biggest names in New York's Diamond District, drove down to Luxury Bazaar to spend a day working with our team, then stayed to tell the stories he usually keeps off camera.He gets real about the years he was paying $50,000 a month in interest and offering 25% of his company for a loan, explains why calling out scammers on camera on 47th Street made his sales go up instead of down, what happened when someone sold a super clone using his name, and why "Where's my money?" is every dealer's real catchphrase.We also get his take on the Diamond District today: why the booths are full again, how social media from creators like Benny the Dealer brought the block back, and why only about 20% of his jewelry business happens in the store. Roman and Adrian compare notes with Max on hiring (paid tryouts before anyone gets the job), paying commission on profit instead of sales, building a 50-person team, and how AI is changing what a sales team looks like.Plus: Roman's whiskey bar, the Philly cheesesteak debate, and where Trax sees himself in five years.