Facundo Santana and José Rago run Basement Studio - 35 people in Argentina, working with Vercel, Mr. Beast, and Kid Super.
They poured actual wine on a surface to get a WebGL texture right. That detail tells you everything about how this shop operates.
This conversation covers how they protect quality as they scale, the R&D lab that spun out BasHub and XMP, why they open-source everything, how 30 people pile into a single Slack channel before anything ships, and why Basement Ventures is quietly becoming a real VC fund.
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CHAPTERS:
0:00 — They used actual wine to build a website
0:24 — Who is Basement Studio?
1:36 — From a Buenos Aires apartment to 35 people
5:17 — The Kid Super World project
7:19 — "Would you show it to your mom?"
9:49 — Working with Vercel on Geist and v0
13:20 — How 30 people review work in one Slack channel
16:05 — Open source: BasHub, XMP, and giving back
18:06 — The lab that becomes real products
21:32 — How AI is changing creative studios
24:49 — Basement Ventures: from studio to microfund
28:43 — Investing in the tools you actually use
31:14 — Building a studio that outlasts its founders
LINKS:
Basement Studio: https://basement.studio
Facundo on X: https://x.com/falanfantana
José on X: https://x.com/ragojose
Watch on YouTube: https://youtu.be/nv7M79lMEnU
FOLLOW ME:
Newsletter: https://uxtools.co
X / Twitter: https://x.com/tommygeoco
LinkedIn: https://linkedin.com/in/tommygeoco
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