This Week: Verizon Rebrands: New logo, New plans & Handset deals, Verizon Access and More

Analysts Don Kellogg and Roger Entner discuss Verizon's recent rebranding, complete with a new logo and ad campaign as well as features for both consumers and business.

00:24 Verizon's rebranding overview

1:47 Expanding use case focus

4:28 myHome and bundling streaming

8:05 Handset trade-in program

09:18 Will AI drive phone purchasing again?

11:47 Verizon Access deals and giveaways

12:58 Verizon Business Complete's end-to-end smartphone management

14:30 Episode Wrap-up

Tags: telecom, telecommunications, wireless, prepaid, postpaid, cellular phone, Don Kellogg, Roger Entner, Verizon, T-Mobile, myHome, FWA, Fios, AT&T, net adds, churn, streaming, trade-in, AI, iPhone, Android, NFL, B2B