Hot Rods, Muscle Cars, Early Hoonigan, Art and Design with Jon Chase & Scotto

Another highly-requested guest this week on VERY VEHICULAR, we’re happy to welcome Jon Chase! You probably know him from his Hoonigan days as a designer and the creative force behind much of the merchandise but there are depths to Jon that are revealed in this highly flowing and tangential conversation. If it’s one of those never-ending ADHD fever dreams you seek, you won’t be disappointed – you’ve been warned! It’s a masterpiece of the genre, even by Scotto’s standards. The guys manage to cover everything from seeking tangible offline experiences; to the scourge of AI (particularly choice language is used!) and of course, it would be remiss not to tell some never-heard war stories from the days of Power Tour. I’d say this episode has it all but they barely even got started: we’ll have to bring Jon back for part two! Enjoy.

Partners:

Vyper Industrial

FCP Euro

Heatwave Visual

Wera Tools

Producer: Nick Rutter @nickrutterarts

Music: SlikSound

Patreon: https://patreon.com/u37266647

https://bio.site/321actionaction

[email protected]

00:00 - Welcome and Introduction

00:58 - Sponsors: Vyper Industrial, Heat Wave & Wera Tools

03:17 - Kicking Off With Jon Chase

04:58 - Enjoying Everything In Its Own Season

05:46 - Life After Hoonigan

12:13 - Every Brand Is Trying To Be A Lifestyle Brand

15:54 - The Speed of Information and Trends

20:36 - Happily Offline and Unplugging

23:20 - No To Streaming, Media Ownership

24:01 - F**K AI!

37:08 - Craft and Human Touch

38:39 - Why Your Hobbies All Got Monetized

40:33 - Why Podcasts? Longform Appetites

43:34 - Daily Rituals and Creative Routine

45:22 - Scotto The Chaos Goblin

46:54 - Sponsor: FCP Euro

48:31 - Jon’s Journey, From Selling Industrial Hose to Streetwear

51:26 - Hoonigan: When Suits Began Telling Us What Hoonigan Was

53:23 - Monolith Culture Is Gone

01:01:26 - Early Hoonigan Design Days

01:03:13 - Inspiration Outside Your Lane

01:06:45 - The Origin Of Power Tour. Memories From The Road

01:32:24 - Why 700 HP Isn’t Enough, Why Zac Called Scotto A P***y

01:35:36 - Scotto’s Eventual Show : Does It Run?

01:37:36 - Trying To Solve The Dream Garage Question By Category, Not Car

01:44:43 - Why Everybody Needs A Land Yacht

01:48:37 - ADHD, Object Permanence and Cars

01:51:52 - Scotto’s Hot Rod Era

01:59:35 - Swap Meets and Tear Sheets

02:02:28 - Graffiti Styles Explained

02:03:48 - You Don’t Get To Call Yourself A Creative

02:12:18 - Jon’s Midlife Wake-Up Call

02:14:43 - Ken’s Passing and Scotto’s Farm

02:19:09 - Baby Scotto On MTV? No Way!

02:23:48 - Turnstile and Fugazi

02:29:58 - If You Can’t All Get A Table At A Restaurant? Your Company’s Too Big

02:36:41 - Process Over Product

02:40:11 - Jon’s New Projects: Dstroyr

02:47:19 - Will Jon Join The Re-Hoonigan Reunion?

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