In this clip of The Manager’s Playbook, Hitmaka breaks down how producers really get paid in the music business.
He reflects on his time during Atlantic’s high-powered A&R era, how he helped shape the sound of modern R&B and hip-hop, and why songwriters have historically been undervalued. From the making of A Boogie’s “Look Back At It” to the strategy behind producer credits, advances, and building leverage, Hitmaka gives a real look at the business behind hit records.
A must-listen for producers, songwriters, artists, managers, and music executives trying to better understand how the music business really works.
Simply put, a conversation like this doesn't come cheap.
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Listen to the full episode here -
Spotify: https://open.spotify.com/episode/7tjdQ69aragoLlzVBOxsFT?si=0hO2glznQ2GUHa1IU6j0Og
Watch the Episodes On Youtube: https://www.youtube.com/@managersplaybook
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