Inside the Playbook: Mauricio Ruiz on Why He Started The Manager’s Playbook

How The Manager’s Playbook Became Music’s Insider Podcast

In this clip from The Manager’s Playbook, Mauricio Ruiz shares why he created the podcast and how it became a way to give music industry knowledge back to the community.

Mauricio talks about stepping away from artist management, wanting to build his own IP, and turning private “inside baseball” conversations into a public platform for artists, managers, executives, and creatives.

He also shares how the podcast started with Troy Carter as the first guest, why Toronto is at the heart of the mission, and how Erica and Mel helped build the show through trial and error.

This one is for artists, managers, aspiring music executives, and anyone trying to understand how the music business really works.

Simply put, a conversation like this doesn't come cheap.

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Listen to the full episode here -

Spotify: https://open.spotify.com/episode/0EpX71F9JklAmZAEdXsRKA?si=877g60VXRImVmjV0j-ud6A

Watch the Episodes On Youtube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@managersplaybook

Topics include:
The Manager’s Playbook, Mauricio Ruiz, Troy Carter, artist management, music business, Toronto music scene, building IP, podcasting, music executives, independent artists, publishing, content strategy, and giving back to the community.